How Can Guests Opt Out of SMS Messaging?
Guests can opt out of SMS messaging by replying with specific opt-out keywords. This article explains the process, the keywords that can be used, and common scenarios related to opting out.
Overview of the SMS Opt-Out Process
The SMS provider used by the Alliants Experience Platform (AXP) recognizes certain keywords as opt-out commands. When a guest sends one of these keywords in response to a message, they are automatically opted out of receiving further SMS communications from the sender. This ensures compliance with messaging regulations and respects the guest's preferences.
Standard Opt-Out Keywords
The following keywords are recognized as opt-out commands:
CANCEL
STOP
STOPALL
END
QUIT
UNSUBSCRIBE
REVOKE
OPTOUT
When a guest replies with any of these keywords, the system processes the request and blocks further messages from being sent to their number.
Guest Actions Required to Stop Messages
Each SMS message sent to a guest includes instructions on how to opt out. If a guest wishes to stop receiving messages, they must actively reply with one of the standard opt-out keywords (e.g., STOP). Until the guest sends this reply, they will continue to receive messages. Once the opt-out keyword is received, the system immediately discontinues further messaging to that recipient.
Common Scenarios and Troubleshooting Tips
Scenario: A guest replies with "STOP" but continues to receive messages. - Ensure the keyword was sent as a standalone message without additional text or characters. - Verify that the message was sent to the correct number.
Scenario: A guest is unaware of how to opt out. - Remind them that instructions are included in every SMS message, and they can reply with any of the standard opt-out keywords listed above.
By understanding and following these guidelines, guests can easily manage their SMS communication preferences.
For more details, please check: https://help.twilio.com/articles/223134027-Twilio-support-for-opt-out-keywords-SMS-STOP-filtering