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How Do I Clone or Reuse a Campaign?

Learn how to duplicate existing campaigns in AXP to save time when creating similar marketing messages.

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Summary: To clone a campaign in AXP (Alliants Experience Platform), go to Marketing β†’ Campaigns, find the campaign you want to duplicate, click the More menu (three dots), and select Clone. A copy is created with all the original settings, content, and audience which you can then modify.

Permissions Required: Roles required in AXP to clone or reuse a campaign are Marketers.

Cloning campaigns saves time when you need to create similar messages for different audiences, time periods, or with minor content variations. It preserves the original campaign's design, content, and settings.

Cloning a Campaign

Navigate to the campaign you want to clone. Click the More menu and select Clone. The cloned campaign appears in your campaign list as a draft with "(Copy)" appended to the name. Edit the name, content, audience, or schedule as needed before sending.

When to Clone

Cloning is useful when sending similar messages to different audience segments, creating monthly variations of a recurring campaign, A/B testing different content with the same audience, and creating templates from successful past campaigns.

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