Summary: This guide explains how to edit an existing audience in the Engage module of AXP. Users can modify audience details and criteria to refine their targeting.
Permissions Required: Editing audiences requires the "Marketer" role, which can be assigned by a Brand Admin at the brand level.
Editing an Audience
1. Navigate to Engage in the left hand side menu.
2. Use the Search Bar or Filters to find and select the audience you want to edit.
3. Make the necessary changes to:
Audience details (e.g., name, status, type)
Audience criteria (e.g., guest attributes, booking data)
4. Click “Update Audience” button to save your changes.
